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This news is just in from Houghton Mifflin Harcourt, the Common Core-aligned textbook giant whose officials were caught on tape by Project Veritas trashing kids and bragging about their money-grubbing windfall:

HMH will not tolerate behavior and conduct that contradicts our values and commitment to learning. As stated previously, the comments captured in these videos do not reflect the views of HMH and the commitment of our over 4,000 employees who dedicate their lives to serving teachers and students every day. The individuals who made these statements are no longer with the company.

As I told you earlier this week, James O’Keefe and his investigative team exposed how one HMHCo sales rep (formerly an employee at educational publishing conglomerate Pearson) boasted of how she “hated kids” and was in it for the money.

  Project Veritas released a second video yesterday featuring another HMHCo echoing her colleague.

“It’s never about the kids,” is how Houghton-Mifflin Harcourt Strategic Account Manager Amelia Petties reveals how the textbook industry prioritizes profits over students, echoing the comments of her colleague Dianne Barrow who was featured in the first Project Veritas Common Core video of this series. Barrow’s employment with Houghton-Mifflin was terminated at the time of the release of that video.

After admitting that Common Core isn’t about the educational welfare of children, Petties explained how lucrative Common Core has been for the textbook publishing companies, saying, “There’s always money in it.” Petties also suggested that changing the name of Common Core may be helpful in making textbook publishers more money by saying, “And slapping a new name on it, which in my case, I hope they do…Let’s do it…I can sell a sh*t ton of training around whatever you’re calling it.”

Same as it ever was.

Veteran, grass-roots activists in the fight against Fed Ed know that rebranding has always been a key tool for government bureaucrats and their crony corporate beneficiaries (Goals 2000, “outcome-based education,” etc, etc., etc.)

Unfortunately, too many GOP governors have facilitated the Common Core racket. And I’m not just talking about Florida Gov. Jeb Bush.

Chris Christie is guilty. So is Nikki Haley. And Mike Pence, Mike Huckabee, and Gary Herbert.

Parental outrage is swelling.

And there’s still more to come. O’Keefe warns:
“Corporate cronyism and underhanded political deals have contributed to Common Core’s massive disruption and the unraveling of America’s educational fabric, and it is no longer a secret thanks to our undercover videos. In upcoming videos in this series we will show more abuse of taxpayer dollars and how major textbook publishing companies are enriching themselves at the expense of children. Just as Pearson and Houghton-Mifflin responded to our first video, they will be forced to respond to what’s coming next.”
Despite mainstream media apathy and little more than cursory (and deceptive) mentions by presidential candidates, the grass-roots backlash against Common Core continues to grow. How many more heads must roll before the government standards-aligned textbook, technology, and testing racketeers are completely shut down? Keep digging and shining the light, Project Veritas! 

Michelle Malkin is a mother, a wife, a blogger, a conservative syndicated columnist, and Senior Editor at Conservative Review. You can follow her on twitter at @michellemalkin