What’s ACTUALLY killing Disney? Film producer weighs in



For many, many years, Disney was America’s favorite family entertainment conglomerate. But the tides seem to be turning. More and more people across the country are abandoning Disney, leaving the company in a massive revenue deficit.

What exactly is causing Disney to decline? Is it progressive films (aka box office flops), the threat of AI, or a combination of the two?

American actor and film producer Matthew Marsden joins James Poulos on "Zero Hour" to discuss what’s going on.

Disney has “absolutely destroyed what made that brand brilliant,” says Marsden. “You’re seeing it now with the woke ‘Snow White and the Seven Dwarves.”’

For those who don’t know, this progressive "Snow White" remake will feature no prince and no dwarves because apparently those two things are offensive, and a Latina actress will star in the role of Snow White because whiteness, as we’ve been told, needs to be done away with.

“If you have an established IP … even though it's made millions of dollars [and] it's been hugely successful, some screenwriter comes along and he goes, ‘Do you know what, I can improve that,’ and they change it,” says Marsden.

Which is exactly what they’re doing with "Snow White." Despite the fact that the original is a beloved classic, the screenwriters and producers are turning the script upside down to create what will inevitably become yet another woke disaster.

“Just make the movie of the book,” pleads Marsden. “It's sold X amount of a million copies; people want to see it up on screen … it's really simple.”

“When you see that happen, they're always successful for the most part,” he continues.

“Tech is part of the problem here too,” adds James, because many screenwriters wrongly assume that putting “CGI in every scene” means “people will get it and they'll watch it because it's got technology in it … and that doesn’t work.”

“So if that doesn’t work, and woke-ifying things doesn’t work, then you’ve got stagnation,” he continues.

Based on Disney’s profit margins, it certainly seems like the company is in a state of stagnation.

To hear the full conversation, watch the video below.


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DeSantis officially strips Disney of special privileges; Disney stock is 'the worst-performing Dow stock over the past year'



On Friday afternoon, Florida Gov. Ron DeSantis signed into law a bill that revokes the Walt Disney Company’s special district status in the state. The law that is set to go into effect in June 2023 strips Disney of self-governing privileges and special tax status that the company enjoyed for 55 years.

The bill signed by DeSantis "dissolves certain independent special districts; authorizes reestablishment of certain independent special districts." The bill would dissolve the Reedy Creek Improvement District – which allows Disney to operate as a special taxing district and provides the theme park company with the "same authority and responsibility as a county government," according to the Reedy Creek Improvement District website.

Walt Disney maintains typical municipal services like power, water, sewage, roads, and emergency services.

Some tax officials warn that revoking Disney's special district status as a self-contained government could increase property taxes on residents of Orange County up to 25%.

The showdown between DeSantis and the entertainment behemoth began when Disney called for the Parental Rights in Education bill to be overturned.

The Walt Disney Company released a statement railing against the Parental Rights in Education bill on March 28.

"Our goal as a company is for this law to be repealed by the legislature or struck down in the courts, and we remain committed to supporting the national and state organizations working to achieve that," Disney said in a statement. "We are dedicated to standing up for the rights and safety of LGBTQ+ members of the Disney family, as well as the LGBTQ+ community in Florida and across the country. Florida's HB 1557, also known as the 'Don't Say Gay' bill, should never have passed and should never have been signed into law."

On March 29, the Disney stock was at $142.38, but plummeted to $118, according to CNBC.

As of Friday afternoon, Disney's stock was down 35% in the past year. The stock had hit an all-time high on March 8, 2021, trading at $201.91.

CNBC anchor Carl Quintanilla wrote on Wednesday, "Disney is now the worst-performing Dow stock over the past year."

The Daily Mail reported that of the 30 companies that make up the Dow Jones, Disney's stock "has seen the sharpest decline," followed by 3M and Home Depot.