Robby Starbuck on Jack Daniel's exposé: We're 'winning our country back'



Conservative filmmaker turned consumer advocate Robby Starbuck was three for three — but he wasn't about to rest on his laurels.

On Monday his social media-fueled boycott of Harley-Davidson convinced the iconic American motorcycle company to walk back various leftist initiatives, including mandatory "LBGTQ+ ally" training for employees and DEI-focused hiring policies.

That same day, he informed Align that he was already working on another big target.

The victory against Harley-Davidson followed similarly effective campaigns against Tractor Supply and John Deere.

Brands like these are so much a part of our history that we can't just let them "go woke, go broke." We owe it to ourselves to preserve them.

The woke desecration of Harley-Davidson has been especially insulting. As Blaze Media co-founder Glenn Beck puts it:

Harley is one of the brands that helped win World War II. The Harley-Davidson WLA carried American GIs to war against the Nazis. The WLA was brought back to the United States, and a new era of motorcycles was born after the veterans began chopping them up for civilians to use. The “chopper” was born.

Veterans returning from war from the 1940s through today have ridden Harleys as both a therapeutic mechanism to deal with what they saw on the battlefield and as an homage to experience the openness of American freedom. And that legacy has been taught and handed down to Harley-Davidson riders from father to son enthusiastically since 1903.

Thanks to Starbuck's efforts, that legacy has been preserved — for now.

- YouTube www.youtube.com

Shortly after Harley-Davidson's capitulation, Starbuck told Align that he and his small team were already at work on the next target.

While he declined to name the company — "We have someone in the field filming and can’t take any risk something accidentally gets out" — Starbuck promised "a powerful takedown" in the near future.

Word did get out. Less than twelve hours later, Starbuck revealed that his intended target — Jack Daniel's — had gotten wise to his plan. Incredibly, the mere threat of exposure was enough to make the company pre-emptively change its DEI-motivated policies.

— (@)

"We are winning and one by one we will bring sanity back to corporate America," posted Starbuck.

It's nothing Starbuck takes credit for personally. "We’re just a megaphone for the anger Americans have towards this divisive ideology," he said.

What started as a grassroots movement has encountered some growing pains as it expands, admits Starbuck: "To be perfectly candid, right now our biggest issue is scaling this. We have well over 1,000 whistleblowers and need to hire some trusted people to get the tips and evidence coming in. To appropriately organize the stories and put them out takes a lot of manpower hours."

Those who want to help with funding Starbuck's work holding companies accountable can subscribe to his X page (@robbystarbuck) for $5 a month.

But your time and attention can also make a difference. "Stay engaged with what we’re posting and take the five minutes to email or call the companies we expose," urged Starbuck. "That time investment is winning our country back."

Harley Davidson Faces Boycott as its DISGUSTING Woke Agenda is EXPOSED

Harley Davidson Faces Boycott as its DISGUSTING Woke Agenda is EXPOSED

Harley-Davidson EXPOSED: White male DIVERSITY training and company-funded, ALL-AGES Pride events



Robby Starbuck is a filmmaker who has exposed multiple companies for their woke initiatives. Now, he’s exposing Harley-Davidson — and it’s not looking good for the all-American motorcycle company.

“What he found is a complete sellout,” Glenn Beck explains, noting that prior to Starbuck’s exposé, Beck thought of Harley-Davidson as a “true American brand.”

“I kind of had a hard time believing it,” Starbuck tells Beck, “because the Harley brand is like this macho brand, and everybody knows somebody who's got a Harley, and it’s so diametrically opposed to who they are.”

As Starbuck looked into the brand, he found that the sustainability reports revealed a lot about the company that its red-blooded American patrons would probably like to know.

“We found that they had put 1,800 employees through these woke trainings, including one group of employees, specifically white males, they sent to a white male only diversity training,” Starbuck reveals.

But that’s not all.

“When you go farther down the line, then they’ve got a plan to what they call ‘diversify their supply chain,’ which is really just corporate speak for ‘we want less white people,’” Starbucks continues. “The idea is just so far and away from what the American dream is.”

Harley-Davison also funded a Pride event that was considered “all-ages.”

According to Starbuck, at this Pride event there was a “rage room,” which was “right across from the area where drag queens interact with kids for the story time” and a “play catch with dad area for anybody who had daddy issues.”

“I’m not joking,” Starbuck says, adding, “It is so diametrically opposed to the values of Harley riders.”

The company is reportedly also a founding member of the Wisconsin LGBTQ+ Chamber of Commerce.

“They also made February and March months of inclusion, because we need three months, not just Pride Month,” Glenn comments. “The money they have donated now to the United Way, promoting 'Antiracist Baby' — you know, the Ibram Kendi thing — they have a Pride ride.”

“It goes on and on,” he adds, shocked.


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'Outlaw biker gang': 3 dead in 2 separate shootings along same Texas highway, police say

'Outlaw biker gang': 3 dead in 2 separate shootings along same Texas highway, police say



Police say two separate shooting incidents that left 3 motorcyclists dead along a highway near and north of Houston Friday have 'outlaw biker gang' ties, KTRK reported.

"It was just such a chaotic scene at first," witness Katherine Peters Caldwell told the outlet of one scene near Huntsville, Texas.

Caldwell had pulled over to help after seeing an accident involving multiple motorcyclists who had been shot.

In all, three male motorcyclists were killed in two separate shootings along Interstate Highway 45.

The first person, a 32-year-old man, was shot along I-45 in the Houston suburb of Spring around 11:00 a.m. That incident took place in Montgomery County. The man, whom authorities have not yet identified by name, was transported to the hospital where he later died, KHOU reported.

About an hour later, about 50 miles away, near Huntsville in Walker County, three more motorcyclists were shot. Despite the life saving efforts of Walker County EMS, two men, ages 42 and 69, were pronounced dead at the scene.

A third man, age 61, was flown to Hermann Memorial Hospital in the Houston Medical Center for treatment.

"The three victims were all wearing clothing and insignia that indicated they were part of an outlaw motorcycle gang," Huntsville police said in a statement.

"Investigators believe at this time that incident in Huntsville and the shooting that took place in in the 25000 block of IH 45 near Rayford Road in Montgomery County [in Spring] are related," the police also said.

Rival motorcycle gangs called the Bandidos and the Homietos may have been the primary players in Friday's incidents, motorcycle gang investigation expert Steve Cook told KTRK.

The men who were killed were part of the Bandidos. While the Bandidos were heading to a funeral in Oklahoma City Friday, the Homietos may have seized that opportunity to exact revenge in continuation of a longstanding feud.

The Huntsville Police are coordinating with the Texas Rangers on the investigation.

Authorities believe there is no threat to the general public at this time.

Law enforcement officials ask people with information in this ongoing investigation to call them. Montgomery County Sheriff's Office can be reached at 936-760-5800. The number for Sgt. John Thompson the Huntsville Police Department is 936-291-5427.

Watch KTRK-TV's coverage of Friday's deadly shootings along I-45 in Texas below.



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