Is MrBeast's 'healthy' Lunchly just the same old slop?



Influencers MrBeast, Logan Paul, and KSI aim to dominate the lunchroom with their new brand, Lunchly — which they say offers “healthier” fare than Oscar Mayer’s snack-time superstar Lunchables.

Some nutrition experts, however, say they’re full of it.

'This crap is not what kids need. The ingredients are nothing but sugar, seed oils, processed grains, and chemicals.'

Lunchly’s lunch kits combine MrBeast’s Feastables chocolate bars and Logan Paul and KSI’s Prime hydration drink along with pizza, nachos, or turkey and cheese cracker stacks for what the brand describes as “reimagined lunchtime fuel.”

Dubious claims

A visit to the Lunchly website shows a side-by-side comparison of the Lunchly products with the Lunchables version. Each Lunchly product contains less sugar, fewer calories, and additional electrolytes when measured against the competitor, seemingly supporting claims that the lunches are a healthier option for kids.

But according to health and nutrition advocate Calley Means, these numbers just mean Lunchly is pushing a smaller dose of poison.

“This crap is not what kids need,” the author and speaker posted on X. “The ingredients are nothing but sugar, seed oils, processed grains, and chemicals. There's a childhood chronic disease crisis. We have allies ready to work with you at any time on healthier options.”

Fellow wellness influencer Christopher McIlvaine, better known on social media as Cooking with Chris, was even more blunt: “Please don’t let your kids eat this,” he posted.

Sugar bomb

Align asked leading childhood nutrition researcher Dr. Michael Goran to give his take on the Lunchly lunches.

“I’m not going to have great things to say about this,” said Goran immediately after looking at the ingredients and nutrition label for “The Pizza” Lunchly. “It’s not something I would give my kids.”

Goran’s first critique was the added sugar in almost every component of the meal. He said items like pizza sauce did not need added sugar, and there are plenty of pizza sauces without them on the market. In place of a chocolate bar with added sugars, Goran recommends a whole fruit or unsweetened yogurt.

Moving to the Prime electrolyte drink, Goran called it "a bit of a mess,” noting that he advises against kids consuming alternative sweeteners such as the sucralose found in Prime. Instead, he offers water or sparkling water as a healthier option.

Brain drain

“Kids are particularly susceptible to added sugars, not just for the obvious effects like body weight or long-term risk for diabetes, but also for memory, concentration, ability to learn,” said Goran.

He elaborated that studies show energy spikes and dips from added sugars, making it difficult for kids to make it through the school day without feeling exhausted. Alternative sweeteners like sucralose show similar impacts on energy. Goran also noted that some oils in the ingredient list cause inflammation.

“I don't think there'd be many moms out there who would want to give these products to their kids,” concluded Goran, while acknowledging that many parents could be deceived by Lunchly’s dubious health claims.

“I think there's a problem because kids generally aren't taught nutrition in school. So there's this big mismatch,” said Dr. Goran.

Nutrition 101

This information gap is one of the reasons Dr. Goran wrote the book “Sugarproof,” which reveals the dangers of sugar to children’s health and teaches parents what to do about it. He hopes the book helps bridge the gap between nutrition research and parents’ understanding.

To make the information in his book more available, Dr. Goran has started hosting workshops and giving presentations at parent meetings. He is also looking into making a school-based program to teach about sugar consumption and nutrition.

As for influencers like the Lunchly trio, Goran said he’d like to see them use their reach more thoughtfully. “[They have the] potential to have a huge positive influence on future health and nutritional development and nutritional IQ of kids. Marketing these kinds of products is only going to make that worse.”

He also proposed “more guidelines and regulations on what can be marketed to kids nutritionally” as in other countries.

While Goran’s resident state of California will soon require school lunches to limit added sugars and other additives, products outside of school remain unregulated.

Adding that Lunchly kits did not look any better than school cafeteria meals, Dr. Goran said he would be happy to talk to the creators and help them with a redesign.

Ultimately, said Goran, parents rather than influencers and nutritionists have the final say. If you don’t think these lunches are healthy for your kids, don’t buy them, even if they ask. Your dollars influence the product marketplace. If creators keep expecting to profit off ultra-processed food like Lunchly, it’s only because consumers have yet to prove them wrong.

Is YouTube's biggest star on the chopping block?



MrBeast has long been the crown jewel of YouTube. But now his reputation hangs in the balance.

Jimmy Donaldson, better known by his alias, is currently drowning in a sea of scandals that threaten to undo years of hard work and goodwill. Through large-scale viral stunts (usually tempered by an element of philanthropy) and an exacting command of the what makes people click, Donaldson has built an empire that extends far beyond the digital screen, with his own line of burgers and candy bars cementing his status as an all-conquering entrepreneur.

[Donaldson's silence] speaks volumes. For someone whose entire brand is built on transparency, generosity, and goodwill, this lack of communication feels like a betrayal.

He's also become a symbol of digital-age charity, with initiatives like Team Trees and Team Seas painting him as the unassailable good guy of the internet. His propensity to dish out cash, cars, and candy while also planting trees, building hospitals, and restoring sight to the blind has turned him into a cross between Mother Teresa and Willy Wonka.

Yet, even the brightest stars can fall, and MrBeast’s Icarus-like demise has been absolutely brutal.

The first cracks appeared last month when "Ava" Kris Tyson, a prominent figure on Donaldson’s YouTube channel (309 million subscribers), made headlines for all the wrong reasons. Following the discovery of an alleged inappropriate relationship with a minor, Tyson, who came out as a transwoman last year, came under fire from online critics for grooming. At first, Donaldson defended Tyson, a close childhood friend. As criticism ramped up, however, Tyson left the show.

The situation further deteriorated a few weeks later when a former employee, known as DogPack404, uploaded a provocative video accusing Donaldson of staging content and orchestrating fake giveaways. This was DogPack’s debut YouTube upload, and it swiftly garnered millions of views and tens of thousands of comments.

If his first upload was compelling, his second was absolutely shocking. Early this month, a former MrBeast associate by the name of Jake Weddle claimed to DogPack that the MrBeast collaborator known as Delaware — who has appeared in multiple videos wearing a mask — was a registered sex offender. Not surprisingly, the video quickly did the rounds. As I write this, it has been viewed almost 10 million times.

Weddle claimed that Donaldson had been fully aware of Delaware's past and that his mask was less a funny quirk than a necessary disguise. As Weddle noted, ”They covered up the fact that not only did he work there, but he was the manager when it all started. And you know that he knew because he’ll be in videos. He will be in the thumbnails. He will be around. And whenever he is, he’s wearing a mask."

"Why would you wear a mask?” asked a clearly infuriated Weddle. “Why would you conceal your face? What are you concealing?”

As the scandal unfolded, another YouTuber, Rosanna Pansino, added fuel to the fire with accusations that Donaldson was hiring private investigators to dig up dirt on those speaking out against him. Pansino claimed that individuals were being offered money to fabricate stories about her and others, further eroding any remaining trust in MrBeast’s camp.

The silence from Donaldson’s side has been deafening, with his only public statement being the announcement of a third-party investigation into Tyson’s online behavior. His reluctance to address the more severe accusations, however, speaks volumes. For someone whose entire brand is built on transparency, generosity, and goodwill, this lack of communication feels like a betrayal.

And the scandals don’t end there. MrBeast’s high-stakes giveaways and lotteries, which have long been a hallmark of his channel, are now under scrutiny as well. Accusations of rigging and the misuse of non-disclosure agreements have surfaced, raising questions about the fairness and legality of these contests. Again, for a creator whose content is primarily aimed at young people, many of whom are underage, these allegations are particularly troubling. The predatory behavior appears to have manifested in more ways than one.

Then there's the growing uncertainty surrounding “Beast Games,” the TV show that was supposed to be Donaldson’s next big venture. Contestants have alleged that Donaldson's production team created hazardous working conditions during filming. They report inadequate food and medical care, with some even suffering from severe sleep deprivation and physical injuries. A recent New York Times article seems to corroborate these allegations, adding weight to the troubling claims.

The future of the show, much like Donaldson's reputation, now teeters on the edge. In retrospect, as increasingly unsettling details come to light, MrBeast probably regrets his choice of name. A moniker that once reflected strength and resolve has taken on a much darker significance. The Beast, it seems, is about to be tamed — and perhaps even slayed.

‘Kid-Friendly’ No. 1 YouTube Channel MrBeast Facing Child Abuse Images Scandal

Donaldson’s brand and wealth have been built off of a squeaky-clean, family-friendly image and his ability to eschew politics and personal controversy. Over the past year, however, scandals have emerged.

Olympics opening ceremony EXPLAINED: 'Flagrant spiritual warfare happening before our very eyes'



The opening ceremony for the 2024 Olympics in Paris, France, has garnered much criticism for mocking Christianity — specifically Leonardo da Vinci’s painting “The Last Supper.”

Although the creators are “trying to deny it,” Liz Wheeler knows without question that the performance intentionally “blasphemes the Last Supper with satanic imagery.”

Yes, the OLYMPICS Did MOCK ‘The Last Supper’ | Ep 4youtu.be

“Jesus and his apostles in the Olympic depiction were replaced by an obese woman and by transgenders,” says Liz, “and if you look really closely, there's also a child in this sexualized scene, and if you look really, really, closely ... the man bending over the child is displaying his genitalia — to be exact, his testicles are hanging out and in full view.”

“There was also imagery of the 'Horsemen of Death’ from the book of Revelation,” and “Snoop Dog, who performed at the opening ceremonies ... [wore] a necklace with a demon on it.”

“This is spiritual warfare,” Liz assures. “This was never about tolerance or inclusion. These are demons who want to force you to worship Satan.”

In the wake of the backlash, some have claimed that the performance is intended to depict “the Olympic gods,” but to that Liz says, “No, no, this is false,” reading a Tweet from @pedrogabwriter, who analyzed the entire performance and found the exact moments that disprove this assertion:

“Check the 1:54:50 landmark. Look at how the camera pans and how the various actors pose and place themselves on frame. It is obviously a throwback to da Vinci’s representation of the Last Supper. ... The Dionysius [Olympic gods] motif only happens at the 2:38:39 landmark.”

In response to the widespread negative reaction, the International Olympic Committee issued the following statement:

— (@)

“International Olympic Committee, you are lying,” says Liz. “You did not apologize because you're not sorry. We know it was intentional bigotry against Christians in the name of the communist religion of DEI.”

Following the opening ceremony, there was a “total power outage [where] the city was blacked out,” and “then the first gold medal of the Paris games was won by American swimmer Katie Ledecky, who's devoutly Catholic.”

Coincidence?

“Maybe. Maybe not,” says Liz.

To hear more of Liz’s analysis, watch the episode above.

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INSANE! Did the US government use THIS playbook to GROOM the Trump shooter?



Kyle Seraphin is a recovering FBI agent and whistleblower — and he has a theory as to what might have really driven Thomas Crooks, Trump’s would-be assassin, to pull the trigger on July 13.

“There is a thing that we refer to as the ‘playbook,’” Seraphin tells Sara Gonzales of “Sara Gonzales Unfiltered.”

“The ‘playbook’ essentially is this: ‘I found you online, and you’ve got a lot of really dumb ideas, and some of them are violent. And I’m going to encourage all of those dumb and violent ideas. I am either a CHS, a confidential human informant for the FBI, or what’s called a UCE, I’m an online undercover employee,’” Seraphin explains.

“'We’re going to encourage you to do all your dumbest ideas. And not only that, but we’re also going to help you do it for the amount of money that you have. Oh you need a thermal sight belt fed weapon and you only have $940? Luckily for you my friend, $88.99 today only, my buddy will help you get it. He’s a weapons expert,'” Seraphin says, noting that the gun would likely be a dud.

As the agents continue to groom the subject, the subject begins to solidify his plan.

“That person says, 'You know what, I’ve been told to do a terrorism, and I’ve been told to do a terrorism, I’m going to do the terrorism. But I’m not going to wait for my new friend who’s going to give me a thing, I’m just going to steal my dad’s rifle ‘cause it’s right there,'” he says.

“‘So, I didn’t wait for the neutered gun that the government safed and sent me with no firing pin or a shaved-down firing pin,'” Seraphin says. “Now you got a live gun in the situation that should have otherwise been a smooth takedown. I’ve seen these takedowns. I’ve seen a lot of them.”

Seraphin calls these “set-up jobs” and “morally equivalent to entrapment even if they are not legally equivalent.”

“If you want to put on the tin foil hat, that’s the one that I’d put on,” he adds.

Gonzales is intrigued.

“So we know that they do it. We know that it seems weird that this 20-year-old loner was even able to get onto the building,” she says.

“I don’t think they’re morally above trying to set someone onto that path,” Seraphin says. “The goal is to interdict that thing, and then you get all the stats and the praise and you get to tell everybody how we saved the world, even though we created the terrorism. We also stopped the terrorism. That’s kind of the move of the FBI.”


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YouTuber left his wife and child to TRANSITION — now he's facing allegations of grooming MINORS



Jimmy Donaldson, better known as MrBeast, boasts over 306 million subscribers on YouTube.

Now, his video empire is in trouble after his longtime collaborator and friend Kris Tyson is facing allegations of grooming minors. Many who've been following Tyson's journey the past year are not surprised, as he announced that he was leaving his wife and child to pursue his transition into a woman in 2023.

It’s not just Tyson’s transition and abandonment of his family that had critics on high alert, but others are doing a deep dive into his social media as well. The YouTuber, who now goes by “Ava,” had posted on X in 2016: “Nothing gets my knob a cranking like some Loli.”

Loli is a form of anime porn in which the female characters are depicted as children or even babies. But that’s not all. Tyson had also proudly shown off a commissioned piece of anime he received from artist Shadbase — where the girl featured in the piece had braces, was flat chested, and had a gun in her mouth with her finger on the trigger.

The girl was wearing a hat that said, "Be patient I have autism."

“Those are the kinds of things he likes,” Allie Beth Stuckey of “Relatable” explains, disturbed by the revelations. “So, it has come as no surprise to me at all that Kris Tyson has now been exposed for allegedly talking to a minor sexually.”

Tyson left his role at MrBeast following the allegations, which were revealed in a series of YouTube videos by someone named Prison 42.

The videos claimed to show online conversations between Tyson and a minor regarding nude photos, inappropriate Snapchat messages, and an Instagram post of Tyson and the minor who had visited Tyson in college.

The minor was apparently a fan of MrBeast — and was only 13 years old when the pair began communicating. Tyson was 20.

Tyson had also reportedly posted on his Reddit account in 2017: “Why the F would you use your VR headset for anything other than 3D Loli gang rape porn.”

“Remember, that’s child porn,” Stuckey says, bewildered, before revealing that he also posted on Reddit, “But can you still get teen love? 14-year-olds always stay 14.”

While there’s not enough evidence to condemn Tyson as a “pedophile,” Stuckey believes his actions are clearly inappropriate.

“I think that we can say in the very least that this is a pattern of extremely disturbing behavior,” Stuckey says, continuing, “An adult should never be making edgy jokes with a minor, ever. Maybe it wasn’t explicitly sexually predatory, maybe he didn’t really send nudes to him. Maybe there wasn’t a relationship there.”

“But you should never even have a friendship with a 14-year-old boy as a 20-year-old. That’s weird. That in and of itself is weird. That is strange behavior,” she adds.


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MrBeast's transgender costar quits massively popular children's YouTube channel after grooming accusations



Ava Kris Tyson — a biological male born Chris Tyson before transitioning — was a costar of the MrBeast YouTube channel, which is massively popular with children. However, the 28-year-old transgender YouTube star permanently quit after grooming allegations. Tyson has denied the accusations.

Last month, allegations surfaced in a YouTube video and accused Tyson of grooming a 13-year-old. At the time of the alleged grooming, Tyson was age 20.

The alleged victim — who is now an adult — has recently come out to deny the grooming allegations against Tyson.

"These videos are massive lies and twisting the truth," the alleged victim said. "Ava never did anything wrong and just made a few edgy jokes. I was never exploited or taken advantage of."

On Tuesday, Tyson also denied the accusations in a post on the X social media platform:

"I would like to apologize for any of my past behavior or comments if it hurt or offended anyone. It was not my intent. Seeing recent events we’ve mutually decided it’s best I permanently step away from all things MrBeast and social media to focus on my family and mental health. To lump these two factors together to create a narrative that my behavior extended beyond bad edgy jokes is disgusting and did not happen. In past years, I have learned that my old humor is not acceptable. I cannot change who I was, but I can continue to work on myself. I don't want these accusations to impact the hundreds of people who work at MrBeast, which is why I have stepped away."

The MrBeast account features videos of challenges, extravagant stunts, pranks, and philanthropy.

The star of the channel is Jimmy Donaldson – who is MrBeast.

'I am a woman! She/her. I've never said that publicly, but I've been fully confident in that decision for over a year now.'

Tyson and Donaldson were childhood friends and both had been involved in the MrBeast YouTube account since it started garnering popularity.

The MrBeast channel is far and away the most popular YouTube account in the world with more than 305 million subscribers and over 55 billion views.

According to an informal poll with over 1.5 million responses on the official MrBeast X account conducted in 2023, roughly 42% of the MrBeast audience is age 20 or younger.

Tyson married influencer Katie Tyson in 2018 before welcoming a baby in 2020.

Tyson reportedly came out as bisexual in 2020.

In a since-deleted tweet posted in 2023, Tyson allegedly said, "For a little over a year now me and Katie have been separated. We are finalizing things soon but these things take time."

Tyson started hormone replacement therapy in February 2023.

During an interview conducted in July 2023, Tyson claimed to be a woman.

"I am a woman! She/her. I've never said that publicly, but I've been fully confident in that decision for over a year now," Tyson declared.

Donaldson and Tyson did not respond to a request for comment by the BBC.

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'F***ing idiots': Bill Maher crushes 'woke' media for attacking MrBeast for his charitable work around the world



Bill Maher slammed "woke" media for attacking massively successful social media star MrBeast for his charitable work around the world.

MrBeast is one of the most popular social media personalities in the entire world. He boasts more than 46 million followers on Instagram, over 90 million followers on TikTok, and a whopping 217 million subscribers on YouTube.

In January, MrBeast provided 1,000 cataract removal surgeries to people who are legally blind.

Mr. Beast – whose real name is Jimmy Donaldson – has various charity endeavors, including rebuilding homes for tornado survivors in Kentucky, giving $20,000 to random people in need, raising funds to rebuild the Baphumelele Children's Home in South Africa, raising $2.7 million for clothes and food, and sending humanitarian aid to Ukraine.

Last month, MrBeast constructed 100 wells to provide clean drinking water and "help 300-500K+ people across Cameroon, Kenya, Somalia, Uganda, and Zimbabwe over their lifetime."

Several online commentators, officials, and news outlets criticized MrBeast for his charity and accused him of being a "performative altruist."

Following blowback on social media, MrBeast acknowledged that he could be "canceled" for his actions of helping people without any reciprocation.. The backlash to his charity became so intense that Donaldson was concerned that he could be "canceled" for providing clean drinking water to impoverished people in Africa.

Saran Kaba Jones – founder and CEO of FACE Africa – claimed, "It's kind of frustrating, overnight, this person (Donaldson) comes along, who happens to be a white male figure with a huge platform, and all of a sudden he gets all of the attention."

Buzzfeed condemned Donaldson for providing the gift of sight by saying, "MrBeast seemed to regard disabilities as something that needs to be solved."

In his rebuilding of an orphanage, MrBeast was lambasted as a "white savior."

Maher defended the 25-year-old social media influencer against those attacking him for giving back.

Maher began, "Can we at least agree that giving is good?"

Maher said of MrBeast providing wells to Africans, "You know what else is frustrating? Dying of thirst."

On the most recent episode of "Real Time with Bill Maher," the liberal talk show host bashed MrBeast's critics as "f***ing idiots."

Maher declared that "disability is something that needs to be solved."

Maher credited MrBeast for curing blindness in people, and trashed his detractors: "You didn't do s**t."

"I don't get the woke," Maher said. "They love nothing more than being the victim except when they really are one, and then they tell you, 'I am not go f*** yourself.'"

The HBO star continued, "How did we get to this weird place, telling people that we're actually out in the world making a positive difference, 'You're the problem.' Yeah um, quick question, who the f*** are you?"

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(WARNING: Explicit language)

New Rule: Mr. Beast is Helping Wrong! | Real Time with Bill Maher (HBO) www.youtube.com

Massively popular YouTuber MrBeast builds 100 wells for poor people in Africa – he now fears being canceled for his good deeds



Massively popular YouTube personality MrBeast provided life-changing wells to poor people in Africa. However, MrBeast now fears being canceled for his good deeds.

MrBeast, whose real name is James Stephen "Jimmy" Donaldson, was attacked for his recent viral video.

The YouTube philanthropist constructed 100 wells to "help 300-500K+ people across Cameroon, Kenya, Somalia, Uganda, and Zimbabwe over their lifetime."

MrBeast noted, "Around 2 billion people around the world do not have access to clean and safe drinking water."

"That’s about 25% of the entire planet! Clean wells can range from just a few thousand dollars to tens of thousands depending on the scope and needs of the local community but can provide almost unlimited drinking water to people very quickly," the YouTube personality claimed.

Following blowback on social media, MrBeast acknowledged that he could be "canceled" for his actions of helping people without any reciprocation.

On Saturday, MrBeast wrote on the X social media platform, "I already know I’m gonna get canceled because I uploaded a video helping people, and to be 100% clear, I don’t care. I’m always going to use my channel to help people and try to inspire my audience to do the same."

Donaldson continued, "Together we have the resources to help make a major dent in this issue and make sure families, kids, and communities have fresh water to drink, clean their homes and clothes, cook their food, and sustain their farms and livestock."

The video went viral and has notched nearly 50 million views within 24 hours after being shared on YouTube,

You can watch the entire MrBeast episode of constructing wells in Africa below.

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