BlazeTV's Steve Deace takes aim at 'Rainbow Jihad' with best-selling Christian children's book
BlazeTV host Steve Deace explored the spiritual nature of the divisions that threaten to tear America apart in his 2016 novel "A Nefarious Plot," which was adapted into the well-received film "Nefarious."
Like C.S. Lewis' "The Screwtape Letters," Deace's satirical book provided penetrating insights into the nature of evil as well as into how the demonic might seek to pervert language, empathy, notions of justice and tolerance, media, the education system, and politics.
Deace has a new biting book out on the same theme but with a narrowed focus, namely the appropriation of the rainbow by non-straight activists and related distortions regarding marriage and the family.
Numerous American public school libraries across the country are replete with non-straight propaganda — books targeting children that champion deviant lifestyles, sexual promiscuity, and transvestitism and altogether reject traditional understandings of sex, marriage, and virtue.
To a passerby or an uncritical eye, Deace's new book, "Richie Meets the Rainbow: A Heartwarming Tale of Childhood Enlightenment," might look like more of the same. After all, the cover features an image of a cartoonish child pointing gleefully at a rainbow — a symbol now associated with degeneracy despite having signified for millennia God's covenant with man.
Photo by PATRICK T. FALLON/AFP via Getty Images
In fact, Deace told Blaze News that several of his own listeners "didn't realize it was a troll and were instantly offended that I had 'sold out' to what I call the Rainbow Jihad."
The book is instead something of a Trojan horse.
"What I call the Rainbow Jihad has noticeably left out the origin story of its own scam," Deace told Blaze News, "which is why I want to use this book to fill that void. Why wouldn't they want people to know where their ideology truly comes from? All the potential answers to that question are bad."
Deace recently told BlazeTV host Stu Burguiere on "Stu Does America" that the book centers on a young boy named Richie who is confronted at school with a blue-haired, nose-ringed, "rainbow-fisted teacher" keen to fill his head with lies.
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Fortunately for Richie, he "has a secret weapon," said Deace. "He's got a dad."
"Instead of saying, 'Shut up, son, I'm watching the game,' Dad says, 'You know what? I can pause the game, son, and here at dinner, let's have a discussion about this,'" said Deace. "And he puts little Richie on his lap, and he grabs this best-selling book — maybe you've heard about it before; it's the greatest best-seller of all time, the Bible — and he walks Richie through the true story of the rainbow."
"He wants his son to know that 'unrepentant savages' have co-opted this with the intent of brainwashing him and future generations," said Deace. "And he's going to do something that also is not very prevalent in today's culture: His dad's going to get active and going to be a constant force at the school board meeting to make sure ... that the voiceless have a voice in him and set the example."
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Blaze Media Illustration
The book, although written and marketed as a children's book, serves as a tool for parents to better understand the nature of leftist indoctrination, particularly within the school system, just as "A Nefarious Plot" serves as a tool for understanding the demonic infestation at the greater societal level.
Deace emphasized to Blaze News that when he put pen to paper, the intended reader was "the men."
'I didn't do it for the money, but to send a message.'
"It is time to both make dads the hero of the story again — because they really are the antidote to much of what threatens us culturally," said the BlazeTV host, "but also to inspire the men to stop being passive and get engaged because they are the solution."
Deace told Blaze News, "This book has been planned for 10 months to strike right at the heart of Pride Month on purpose."
Unsurprisingly, Deace had issues getting this particular title published despite his previous successes. Even getting it made proved difficult.
"We had to go all the way to Hungary to find an illustrator able [and] willing to do this for us to get it out there," said the BlazeTV host. "We had Amazon jack with us during our rollout, and I think we all know why."
"I only make a few bucks per book, so I'm not going to get rich off of this. I didn't do it for the money, but to send a message. And that message is this: The time for this demonic trash is at an end," added Deace.
At the time of writing, the book was ranked #1 Best-Seller in the Children's Christian Emotions & Feelings Fiction category on Amazon and ranked among the top 10 best-sellers in the Children's Christian Fiction category on the platform.
As the book climbed the new release charts on Amazon, Deace noted, "We are getting closer to being a certified LGBTQFU best-seller deep in the heart of pride month."
When asked if Richie will be making additional appearances, Deace told Blaze News that pending the success of this title, he could "foresee a future where Richie Meets Reparations, Richie Meets the Resurrection, Richie Meets the Real St. Nicholas, etc. Just spitballing here. But that's up to the audience."
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The manual for life is dead and gone — and no one told your kids
A colleague of mine recently told me a story about his grandfather. When he was a boy, his family would wait for the iceman to arrive. The iceman — an actual person — would come to their home with a block of ice for the family’s icebox. It was a regular event, like the milkman or the postman, and part of the rhythm of life.
That story stuck with me — not because it was quaint, but because it triggered a deeper realization.
We are watching in real time the collapse of intergenerational continuity.
My colleague’s grandfather relied on the iceman, and his father probably did, too. And his father’s father? Almost certainly. For generations, their lives likely looked the same. They shared the same routines, occupations, habits, expectations, and assumptions about how the world worked.
The world changed — but it changed slowly. Generational continuity was a given, not a gift. Not so anymore.
My colleague’s own life bears little resemblance to his father’s. He works remotely, reads the news on a device in his pocket, and navigates a culture reshaped by social media, digital platforms, and technologies that didn’t exist when he was born. The pace of change has gone from a gentle trickle to a roaring cascade — and with it, the chasm between generations has widened.
The generational delta
To frame this, let’s talk about what I call the “generational delta”: a rough percentage of how much one generation’s way of life differs from the last.
A thousand years ago, that delta might have been 1%. Your father’s life was your life. You tilled the same land, spoke the same dialect, and obeyed the same customs. You learned how to live by watching your parents and doing what they did. The knowledge they passed down was 99% applicable to your world.
By the early 1900s, that rate picked up a bit. Industrialization, urbanization, and mechanization changed everyday life. Still, the average person’s habits and values bore a strong resemblance to those of their parents. Maybe, the generational delta had climbed to 4%.
In the early 2000s, the pace accelerated. The internet reshaped work, entertainment, and communication. Kids no longer congregated at the mall, and many aspects of daily life were beginning to diverge from the experiences of their parents.
New standards were emerging in work, education, relationships, and even identity as digital life began to supplement — sometimes outright replace — traditional experiences. These shifts, while still gradual, began to create noticeable differences between generations. The generational delta may have risen to around 10%.
Today? It feels closer to 30% — maybe more.
Fading generational relevance
We are watching in real time the collapse of intergenerational continuity. Parents can no longer reliably prepare their children for the world they will inhabit because that world is changing too quickly for wisdom to keep up.
A major reason is the all-encompassing nature of modern digital life. Social media has become not just a pastime but a primary lens through which many people experience the world. Trends, ideas, and cultural norms now evolve at the speed of a swipe.
Add to this the advent of artificial intelligence, which is accelerating shifts in education, employment, communication, and even human relationships. These forces are reshaping society so quickly and profoundly that inherited wisdom, once reliably passed from parent to child, struggles to remain relevant for even a single generation.
Let’s use a metaphor. Imagine that every generation passes down an “operator’s manual” for how to be a functioning, successful adult. This manual isn’t written down but rather transmitted through advice, discipline, storytelling, and observation. It tells you how to find work, how to behave in public, how to marry, how to raise kids, how to handle suffering and success.
It’s not that parents don’t have wisdom; it’s that the world keeps moving the goalposts.
For most of human history, that manual changed very little from generation to generation. The instructions your great-great-grandfather had still worked for your great-grandfather. And the manual your father left you was probably mostly useful. Sure, a chapter here or there might be outdated — maybe the bit about walking uphill to school both ways no longer applied — but most of it was solid.
Today, huge sections of that manual will be obsolete by the time a child becomes a teenager.
A parent warns their child not to spend too much time watching TV — only to realize their child doesn't watch any TV at all but instead consumes algorithmically generated content on three different apps they can’t name. A father explains the importance of in-person communication, while his son is navigating a dating landscape shaped by swipe culture, ghosting, and AI companionship. A mother gives her daughter guidance on writing college essays, unaware that large language models are reshaping the entire application process.
It’s not that parents don’t have wisdom; it’s that the world keeps moving the goalposts.
As this trend continues, something more corrosive begins to happen. Children begin to suspect — not entirely wrongly — that the wisdom of their parents is not only outdated but irrelevant. They stop reading the operator’s manual entirely. They toss it aside and begin writing their own from scratch, guided not by time-tested principles but by whatever voices are loudest in the moment.
This breakdown in generational transmission doesn’t just lead to confusion — it breeds arrogance. When you believe the past has nothing to teach you, you don’t just ignore it; you mock it. Tradition becomes a punchline. Elders become artifacts. The voices of the dead are silent under the noise of the now.
This is not progress. It’s a form of cultural amnesia.
From manual to compass
This is not a Luddite’s lament. I’m not calling for the return of the iceman. I am marveling at — and grieving — a rupture that feels both inevitable and unsustainable. We are now in the strange position of raising children for a world we cannot envision, using tools they no longer recognize.
What, then, are we to do?
Perhaps we return to something older than the iceman, older than the operator’s manual itself: virtue. The habits of heart and mind that transcend technological context. Courage, honesty, discipline, humility, faith — these don’t go out of style. They are not bound to the machinery of the age.
We may not be able to write the next generation’s manual, but we can give them a compass.
Because when the pace of change makes everything else uncertain, what matters most isn’t whether your advice is up-to-date.
It’s whether your children still trust you to give it.
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