Exclusive LEAK from inside Target HQ. Here’s how employees reacted to last year’s boycott



2023 saw several boycotts, but Bud Light and Target were by far the pack leaders when it came to the companies that made the horrible financial decision to go woke.

For those who need a refresher, last year, Target included tuck-friendly swimsuits and chest-binding garments (some of them marketed toward children), among other controversial items, in its Pride Month collection. A boycott quickly ensued, resulting in the company losing “$10 billion in market valuation in ten days.”

Now, a year later, Glenn Beck discloses insider information shared by an anonymous Target corporate employee — including leaked internal messages between the members of Target’s “Pride + Business Council.”

“Last year, our team was given exclusive access to internal messages that took place on Target's Slack channel for their ‘Pride + Business Council,”’ he says.

Here are some of the messages exchanged between corporate employees following a town hall meeting framed around reducing some of the company’s more controversial merchandise:

  • “It feels like LT wants to keep support on the downlow. Like, they want to be able to point to it if people…make a fuss but don’t want to advertise it for people who might disagree.”
  • “See? We need to cater to the bigots better to get our sales up.”
  • “That was the most gaslight-y, dystopian thing I’ve witnessed in a while.”
  • “We need to protect ourselves. There are consequences for hateful statements and displays.”
  • “I’m still in shock and disgusted!!!!!!!!!!!!”
  • “I’m sure a lot of people are examining whether they even want to continue being a team member after this.”
  • “Kinda hard to get back to work after that one.”

“While we were saying Target went too far, the employees were upset that they hadn't gone far enough,” Glenn translates, adding “We don't know what they said at the leadership of Target,” but “surely it had to be sexist, racist tirades that started this chaos.”

However, there were also employees on the other side of the spectrum. Here are some of their messages:

  • “I am a Christian, and don’t support violence against guests/TMs. I also don’t hate people who view differently than myself, however, for some to say my Biblical views are disgusting is certainly not inclusive.”
  • “The people in the chat need to take a look at past years pride assortment and compare it to this years assortment. The backlash this year has been specific to gender + children. To imply that leadership is now bowing down to 'bigots' is highly offensive!”
  • “Because not all people agree that giving hormones to kids (which only provides long term health issues) is a good thing. So inclusivity means ignoring the 95% of population to make sure the 5% are able to keep grooming kids?”
  • “Read about some of the stories of young girls who had a mastectomy at 13 & now in their 20’s have horrible health issues from the hormones they have taken. I don’t care what an adult does, but kids should be left alone.”
  • “Our leadership team has difficult decisions to make. They answer to something called 'shareholders.' To accuse them of bowing down 1 month out of 12 is unfair. We are also responsible for thousands of team members jobs. Please don’t attack your leadership or your fellow team members when you don’t know their heart. We are a business and this is capitalism.”

These comments, in addition to others, resulted in Target leadership sending out a company-wide letter condemning the messages and reiterating that the company “does not tolerate discrimination or hate speech of any kind.”

But the Pride + Business Council wasn’t satisfied and sent the leadership team a list of demands, including “acknowledgment of harm, a sincere apology, and a clear statement of unwavering support for the LGBTQ+ community.”

The department’s memo also included the following statement: “We have always regarded Target as an inclusive and progressive company. However, these recent events have called into question the company’s commitment to these values.”

Further, it stated that “the removal of some of the Pride collection was disappointing and distressing, so for the company to atone, they needed Target to acknowledge in writing the harm done to the LGBTQ+ community (explicitly the trans and non-binary members of the community), forge partnerships with prominent LGBTQ+ advocacy groups, immediately reinstate the Pride collection in full ... donate to LGBTQ+ causes, implement sensitivity training for employees, and cease all contributions to politicians and organizations that do not support the LGBTQ+ community,” reads Glenn, adding that “this is so crazy.”

Bottom line: Target, even at the pinnacle of its Pride collection (don’t forget the company also partnered with a trans satanic artist), wasn’t woke enough for many of its employees.

To get the full story, watch the clip below.


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Gen Z rebels against woke teachers: 'My pronouns are USA!'



Maybe Gen Z isn’t as woke as we think. While the age group is certainly associated with liberal ideology, some are taking a stand in a very bold way.

Lauren Chen is encouraged by the recent happenings in a Massachusetts middle school, where students pre-planned a protest during a Pride celebration.

Students who took part in the protest dressed in red, white, and blue while they chanted, “My pronouns are U.S.A.!” They also tore down the Pride decorations in the hallway in response to feeling forced to participate in activism that is “by nature exclusionary,” according to Chen.

She affirms the students’ decision to “focus on their American identity, which includes all Americans, including LGBT ones.”

“That’s kind of brilliant,” she says, and totally “within the vein of civil disobedience.”

In response to the protest, the superintendent wrote, “Burlington Public Schools believe in the individual dignity and humanity of each and every person in our community. We embrace everyone for who they are and for what they bring to our schools and larger community.”

“Nice words,” Chen says, “but the thing is that the superintendent didn’t seem to care so much about being kind and embracing everybody when he essentially, or his school essentially, told straight students that they don’t exist and are certainly less worthy of being celebrated than their LGBT counterparts.”

What Chen is referring to is a Tennessee Williams quote that was displayed in the school that read: “What is straight? A line can be straight, or a street, but the human heart, oh, no, it’s curved like a road through mountains.”

“Kind of seems like they’re saying no one is straight, which is outright not true,” Chen says.

It’s not just American students who are speaking out. Across the pond, tension tied to the LGBTQ+ movement is just as common. Chen plays a recording of a conversation between a student and teacher in a U.K. school. You won’t believe what this educator says. Watch the full video here.


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Companies Are Canceling Pride Month! Why We Must Keep Holding the Line!

Companies Are Canceling Pride Month! Why We Must Keep Holding the Line!

Joe Rogan has a blistering reaction to this new boycott



Pride Month is nearly halfway over, and many people were over it and over the virtue-signaling by massive corporations before it even started.

One of those people is Joe Rogan, host of the podcast "The Joe Rogan Experience" — which garners a couple hundred million listeners a month.

Rogan says he doesn’t want to walk down the Target aisles and have the Pride section with tucking bathing suits and pride wear for children shoved in his face.

“When I go to Target, I don’t want to see like f***ing tuck pants” that are “designed to help you tuck your d***. Like, hey, that’s not normal,” Rogan says.

Nor does he fail to see why people are angry with Bud Light.

“You’re just gonna send a f***ing can to some confused person — that uh, day 365 of womanhood — and you send that person a f***ing can with their face on and your company loses 20 billion dollars. That is wild s**t, man,” Rogan says to his guest, comedian Theo Von.

“So, we’re seeing that now, where we never saw that before. Where people are going ‘Enough, enough, stop shoving this down everybody’s throat,'” he continues.

Dave Rubin agrees with Rogan.

“That really is the issue. Does it have to be out there in front of everybody, and again, does it have to be aimed towards kids?”

Rubin believes that the reason it’s so refreshing to hear someone like Joe Rogan lay out his disdain for the over-saturation of Pride Month is because “he just kind of represents the average dude” who’s “not pretending to be anything other than what he is, and he’s had it.”

While some have criticized the boycotts of Target and Bud Light as aligned with cancel culture, Rubin disagrees, calling being canceled for an off-color comment “inorganic.”

He continues, saying that the people who listen to Joe Rogan, “that buy Bud Light, that maybe shop at Target, they’ve all had it. And that’s the beauty, because this is an organic movement.”


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Companies GO GAY for Pride



America has given fallen soldiers one day, Memorial Day, to be remembered and thanked for their incredible sacrifice.

A couple of days later, America gives the LGBTQ+ community an entire month to celebrate not being straight.

Lauren Chen of "Pseudo-Intellectual" notes that it’s “an entire month dedicated to celebrating, well, frankly, debauchery and degenerate lifestyles.”

And the reason the entire month of June — and the month leading up to it — is full of rainbows and gay slogans is because nearly every large corporation has begun using Pride Month as a marketing tool.

Chen says that with Pride Month, companies are using "social awareness as a marketing strategy” because there is “no other month that’s kind of wrapped up with a social movement that companies are more excited about pandering to.”

The North Face is now one of those companies.

“For some reason, some North Face executive thought that the best way to sell outdoor gear to, I mean, frankly, upper-middle-class hippies would be through a drag queen,” Chen says.

A recently released North Face Pride Month ad features a drag queen promoting the brand's new 2023 Pride collection — and "Summer of Pride," which seems to be a cross-country tour of sorts.

“So, North Face is not only releasing pandering ads and Pride-inspired gear, but they’re also essentially organizing. I mean, some might even call them protests or activist events across the country,” Chen says.

While brands can do whatever they want, it doesn't make what they are doing any less disgusting, Chen says.

She makes the point that our society “leaves us with a single day, Memorial Day, to honor those who have given everything, sacrificed their lives in order to protect our freedoms,” while giving “an entire month to celebrate, you know, some confused college student who likes to wear shorts and therefore thinks she’s a different gender.”


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Joe Rogan sees something in this boycott that no one else sees



Joe Rogan might see something in the Bud Light boycott that no one else sees.

In a recent episode of "The Joe Rogan Experience," Rogan discusses the Bud Light boycott with fellow comedians Shane Gillis, Mark Normand, and Ari Shaffir.

While his three guests believe people will forget about Bud Light’s campaign with transgender influencer Dylan Mulvaney, Rogan disagrees.

“There’s never been a brand that’s been hit like this before. This is a big deal,” Rogan said.

According to the New York Post, Bud Light sales have just suffered their worst week ever, with a fall of 25.7%. This follows a 24.6% drop in sales just last week, and the sixth consecutive week sales have plummeted since the Mulvaney campaign went public on April 1.

Dave Rubin has seen the stats and agrees with Rogan, saying “I don’t think Bud Light is coming back from this in any functional way, any time soon.”

However, Shane Gillis is convinced that Pride Month will save Bud Light.

“I swear to God, though, they’re going to get saved this month. Every single company on earth is going to do a gay commercial, all of June,” Gillis says.

While both Rubin and Rogan believe the bleeding will not stop for Bud Light, Rubin agrees that most companies will still be doing their best to seem like LGBTQ allies.

“We know it’s coming,” Rubin says.

But some have already been facing backlash.

According to the Daily Wire, Target is now coming under fire for donating more than $2.1 million to GLSEN — a company that supports “affirming learning environments for LGBTQ youth” and activates “supportive educators.”

GLSEN is even actively promoted in Target’s online store.


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NBC News tries to blame Target boycott on this



Target has come under fire for its controversial Pride collection, and the mainstream media has taken the opportunity to blame conservatives and misinformation.

In a recent announcement, Target said, “Given these volatile circumstances, we are making adjustments to our plan, including removing items that have been at the center of the most significant confrontational behavior.”

Target has removed the LGBTQ brand Abprallen from its stores and website. Abprallen’s store features satanic themes with messages like “Satan respects pronouns.”

The company is also reportedly reviewing its collection of “tuck-friendly” swimsuits, which allow men who have not had transgender surgery to conceal their nether regions while wearing women’s swimwear.

NBC News reported that these swimsuits have been “at the center of misinformation.”

Senior reporter at NBC News Ben Collins took to the cameras to explain.

“The misinformation here was that kids were being targeted with this stuff. They realize if they can threaten enough people, if they can scare enough people in real-life locations, that maybe support for the LGBTQ community will diminish among corporations,” Collins said.

GLAAD president and CEO Sarah Kate Ellis also went on NBC to discuss the matter.

“I think there’s this really small group who has an outsized voice at this moment in time, and it’s of hate, and it’s of discrimination, and it’s violent,” Ellis said.

Dave Rubin doesn’t see it the same way.

“Again, this is about kids. This stuff is always pushed in kids' sections,” Rubin says.

“They literally had a satanic trans person as the lead designer of all this, and they were putting satanic messages that you could buy,” Rubin continues.

“Satanic messages for the children. Is that a problem?” he asks.


Joe Rogan Sees Something in This Boycott That No One Else Sees | Direct Message | Rubin Report

Joe Rogan Sees Something in This Boycott That No One Else Sees | Direct Message | Rubin Report

Target pulls some LGBTQ Pride products following boycott, queer and transgender designers blame 'domestic terrorists'



Following threats of a Target boycott, the big-box retailer yanked some LGBTQ Pride products. Queer and transgender designers blamed "domestic terrorists" for their LGBTQ products being removed from Target stores.

Last week, Target held an "emergency" meeting regarding the selling of controversial products, such as clothing from a designer promoting Satanism, LGBTQ onesies for babies, "tuck-friendly" bathing suits, and drag queen books for young children.

Target corporate officers decided to relocate its Pride collection from the front of the store to the rear area in retail locations in rural South Carolina, Arkansas, and Georgia.

Target issued a statement announcing the retail chain was pulling some Pride products off its shelves.

For more than a decade, Target has offered an assortment of products aimed at celebrating Pride Month. Since introducing this year's collection, we've experienced threats impacting our team members' sense of safety and well-being while at work. Given these volatile circumstances, we are making adjustments to our plans, including removing items that have been at the center of the most significant confrontational behavior. Our focus now is on moving forward with our continuing commitment to the LGBTQIA+ community and standing with them as we celebrate Pride Month and throughout the year.

Ash + Chess is a self-described "stationery and gift company run by queer and trans couple."

The LGBTQ couple are also the authors of books titled: "The Gay Agenda: A Modern Queer History & Handbook," "Queer Tarot: An Inclusive Deck and Guidebook," "My Queer Year Guided Journal" and a childrens book titled "ABC-Deconstructing Gender."

Target recently began selling some Ash + Chess products, including a "Queer, Queer, Queer" shirt, a "Queer All Year" calendar, an "Ask Me About My Pronouns" poster, and a "Trans Pride, Trans Power" greeting card. Target previously sold an Ash + Chess shirt that read: "Trans People Will Always Exist," but it no longer appears on the retailer's website.

Ash + Chess announced on Friday that a "majority" of its products had been removed from Target stores. The queer and transgender designers blamed "domestic terrorists" for the removal of their products.

"We are saddened to say that the majority of our collection has been removed from Target stores due to threats from domestic terrorists," the post on the Ash + Chess Instagram read. " Emotionally, we do not currently have the bandwidth to comment further on this. We appreciate your support and love. Queer and trans people exist in the past, present, and future, and we are stronger together. We love you all."

Last week, Target said its employees had received threats and "confrontational behavior" after rolling out this year's Pride collection.

Target stores in three states received bomb threats for reportedly relocating the Pride collection or removing LGBTQ products.

WOIO reported that the threatening email stated, "Target is full of f***ing cowards who turned their back on the LGBT community and decided to cater to the homophobic right wing redneck bigots who protested and vandalized their store."

The email claimed that a bomb had been placed in four Target stores in Ohio and one in Pennsylvania.

As TheBlaze reported last week, Target boasted of having a partnership with the Gay, Lesbian & Straight Education Network for over a decade.

Target reportedly donated over $2 million to GLSEN – an LGBTQ education organization that advocates that schools don't inform parents if their children decide to undergo a gender transition.

Following the Target boycott, the nationwide retailer lost $9 billion in market value.

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Atlanta LGBTQI+ community reacts to Target pulling some Pride merchandise www.youtube.com

PROOF Bud Light, Target boycotts ARE WORKING. But will it last?



The CEO of Target Brian Cornell was asked about the backlash to woke capitalism last week, and his answer does not reflect the moves Target has made this week.

He called woke campaigns “good business decisions,” that they’re “the right thing to do for society” and mentioned that it was helping drive sales.

Target then came out this Tuesday and said the retail giant will pull some of its LGBTQ-friendly kids clothing after facing customer backlash.

The company is claiming one of the main factors in the nationwide adjustment was that some customers had become violent with workers and that they are now fearing for their safety.

Glenn Beck’s not sure if he believes the claim that customers had become violent but does believe the backlash Target is facing is a good thing.

“I don’t know if I believe anything,” he says.

One of the brands being removed from Target stores is Abprallen, a brand that sells occult-themed and satanic LGBTQ clothing and accessories.

“You’re beginning to win,” Glenn says of anyone who has voiced concern over woke campaigns like Target’s.

“Any ESG fund is way down,” he continues, “they’re introducing half of the number of funds than they did last year. That’s because you’re winning.”

“Now you have Budweiser on the ropes,” he continues.

Stu adds that the growing backlash will put pressure on others not to shop at stores like Target.

“It’s created this societal pressure on people to just choose something else,” he says.

“That happens when somebody comes into the house with a Target bag,” Glenn agrees.

Glenn believes this societal pressure is warranted, considering just how insidious Target’s decision to promote tucking bathing suits and LGBTQ+ wear to children.

“You think that transgender needs a display up front? How many transgender people are there?” Glenn asks.

“You are grooming our children,” he adds.


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