Why the nicotine myth might be the most lethal public health lie



An alarming new survey reveals a dangerous blind spot in the medical community: Countless doctors still believe nicotine directly causes cancer. That myth has been repeated for decades, but science says otherwise.

The survey by Povaddo LLC included 1,565 U.S. medical professionals. Nearly half of health care practitioners (47%) and 59% of those treating heavy smokers incorrectly identified nicotine as a carcinogen. Another 19% weren’t sure. The result: Many physicians discourage patients from trying “tobacco harm reduction” products — like e-cigarettes or smokeless tobacco — that contain nicotine but eliminate the thousands of toxins in combustible cigarettes.

It’s time for the FDA to cut through decades of propaganda and tell the truth: Nicotine is addictive, but it isn’t the cause of cancer.

This misunderstanding costs lives. By misidentifying nicotine as the killer, doctors steer smokers away from safer alternatives that could dramatically reduce cancer, heart disease, and lung disease.

Education matters. Health care providers need to know nicotine is addictive, but the real harm comes from the smoke. Until that distinction is clear, patients will remain trapped in the deadliest habit of all — traditional smoking.

Science has already proven the case. A conventional cigarette contains more than 600 ingredients and, when burned, produces over 7,000 chemicals, including arsenic, formaldehyde, tar, and lead. Smoking kills more than 480,000 Americans each year, according to the CDC, making it the nation’s leading cause of preventable death. By contrast, studies show vaping or smokeless products cut exposure to those toxic substances by orders of magnitude.

Even the FDA admits this. In 2017, then-Commissioner Scott Gottlieb said, “Nicotine, though not benign, is not directly responsible for the tobacco-caused cancer, lung diseases, and heart disease that kills hundreds of thousands of Americans each year.” Yet years later, the agency continues to regulate vaping into oblivion while dragging its feet on promoting THR.

The public is ahead of the bureaucrats. A 2024 poll of U.S. voters found overwhelming support for FDA reform and a strong desire to reduce smoking. Congress has noticed too. Former Rep. Larry Bucshon (R-Ind.), a physician, called risk reduction for combustible smoking not “a partisan issue.” Rep. Don Davis (D-N.C.), co-chairman of the Congressional Tobacco Harm Reduction Caucus, added: “As we move from smoke-based to smokeless products … that’s going to reduce the harm [caused by] tobacco across this country.”

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Americans want safer alternatives. Lawmakers in both parties support tobacco harm reduction. The medical community, however, remains misinformed — and the FDA’s mixed messaging hasn’t helped. Every day doctors cling to the nicotine myth, more smokers stay chained to cigarettes.

It’s time for the FDA to cut through decades of propaganda and tell the truth: Nicotine is addictive, but it isn’t the cause of cancer. Doctors need to know it, patients need to hear it, and policies need to reflect it. Mislabeling nicotine has killed enough people already.

If regulators and medical professionals are serious about saving lives, they must stop demonizing nicotine itself and start promoting harm reduction. Millions of lives depend on it.

WHO’s war on FDA: Science or sour grapes over US cuts?



In a brazen slap to both American science and American sovereignty, Dr. Reina Roa — Panama’s top health bureaucrat and the incoming head of the World Health Organization’s anti-tobacco treaty summit — is openly attacking the credibility of the U.S. Food and Drug Administration.

In an official July 8 communication, Roa dismissed the FDA’s evidence-based reviews of reduced-risk nicotine products such as e-cigarettes and pouches, arrogantly questioning the agency’s independence simply because its conclusions don’t align with the WHO’s ideological agenda.

If the global public health community truly wishes to reduce the burden of smoking, it must start by respecting the integrity of scientific bodies like the FDA.

This is not a harmless bureaucratic quibble. It is an extraordinary and unfounded rebuke of one of the world’s most respected regulatory institutions — and, by extension, an insult to the United States. Moreover, it’s a refusal to acknowledge an ever-growing body of scientific evidence demonstrating that non-combustible nicotine products are dramatically less harmful than smoking.

Roa’s claim that “there is no independent scientific consensus not affiliated with the tobacco industry confirming that these products pose a substantially lower risk” is demonstrably false. The global scientific consensus on this matter is overwhelming and spans continents, ideologies, and public health traditions.

Against science

The U.K.’s Royal College of Physicians stated in its landmark 2016 report “Nicotine without Smoke” that “the hazard to health arising from long-term vapour inhalation … is unlikely to exceed 5% of the harm from smoking tobacco.” Public Health England, now the Office for Health Improvement and Disparities, famously concluded that vaping is “at least 95% less harmful than smoking.”

In 2018, the U.S. National Academies of Sciences, Engineering, and Medicine found “substantial evidence that exposure to toxic substances from e-cigarettes is significantly lower compared with combustible tobacco cigarettes.” Cancer Research U.K. is clear that “e-cigarettes are far less harmful than smoking,” and Action on Smoking and Health in Britain echoes that “the evidence is increasingly clear that vaping is much less harmful than smoking.”

International bodies agree. New Zealand’s Ministry of Health, France’s National Academy of Medicine, Canada’s Centre on Substance Use and Addiction, and Australia’s National Centre for Epidemiology and Population Health have all publicly confirmed that vaping and other non-combustible nicotine products are significantly less harmful than smoking.

This is not outlier science. It is the core of responsible and evidence-based policymaking.

Willful ignorance or …?

Roa’s suggestion that these positions do not represent a true scientific consensus reflects either willful ignorance or a deliberate attempt to mislead. Worse, it insinuates that the FDA, a regulatory agency known for setting some of the toughest product standards globally, may be compromised or manipulated by the tobacco industry. This is an outrageous accusation bordering on outright defamation.

What a turnaround for the WHO. In its 2015 study group report, it recommended that “regulatory strategies developed by the U.S. Food and Drug Administration could be used as a basis for deciding on best practices.”

Yet now that the FDA has authorized vapes, heated tobacco, and nicotine pouches as “appropriate for the protection of public health,” Roa signals that the WHO has suddenly changed its mind — raising the question of whether her position has more to do with U.S. funding cuts for the WHO than with public health.

It would be troubling enough if this false rhetoric came from a fringe voice. But an official communique from the Ministry of Health of Panama and incoming president of the 11th Conference of the Parties, the key global gathering for setting tobacco policy under the WHO’s Framework Convention on Tobacco Control, should be held accountable.

The role should demand evidence-based leadership and the ability to unify countries around the shared goal of reducing smoking-related death and disease. Instead, Roa’s rejection of accepted fact signals a concerning unwillingness to engage with real-world data and a disregard for the urgent need to provide smokers — especially in developing nations — with accurate information.

Science demands better

Questioning the FDA’s independence is not only offensive to American regulators and public health professionals but also an error that weakens the credibility of the WHO. Tobacco harm reduction is not an American invention, nor is it industry propaganda. It is a public health strategy rooted in the principle of reducing risk for people who either can’t or won’t quit nicotine entirely. The WHO’s own Framework Convention on Tobacco Control treaty explicitly mentions harm reduction, yet it continues to sideline this approach in practice.

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Photo by FABRICE COFFRINI/Getty Images

By downplaying the FDA’s role and dismissing the broad scientific consensus, Roa undermines the credibility of public health institutions worldwide and fuels mistrust in regulatory science. Ironically, in accusing others of lacking independence, she raises questions about her own objectivity in presiding over COP 11 — the most important international public health meeting of the year. Such a gathering should be conducted impartially, without an atmosphere that attempts to exclude the settled consensus about reduced-harm products.

Roa’s remarks betray the very mission of the WHO and the Framework Convention on Tobacco Control treaty. If the global public health community truly wishes to reduce the burden of smoking, it must start by respecting the integrity of scientific bodies like the FDA, embracing credible evidence wherever it originates, and recognizing that harm reduction is not a threat — it’s an opportunity.

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Smoking out, vaping in: A new CDC report offers cause for optimism



The Centers for Disease Control and Prevention released the 2023 Behavioral Risk Factor Surveillance System survey results, an annual assessment of various health-related behaviors among U.S. adults. Tobacco control advocates have reason to celebrate: The adult smoking rate has reached record lows, and in some states, young adult smoking rates are nearly nonexistent.

According to the BRFSS, only 12.1% of adults across all 50 states and Washington, D.C., smoked in 2023, down from 14% in 2022. This drop represents a decrease from 36.4 million smokers in 2022 to 31.7 million in 2023, a reduction of approximately 4.7 million. The decline among young adults aged 18 to 24 is even more notable: Only 5.6% smoked in 2023, marking a 23.5% decrease from 2022 and a dramatic 76.5% decline over the past decade.

Inaction and sporadic enforcement by federal agencies have contributed to widespread misperceptions about products that are less harmful than traditional cigarettes.

While tobacco control advocates credit these historic lows to policies like taxes and smoking bans, the rise in e-cigarette use also appears correlated with the reduction in smoking rates. From 2016 to 2023, vaping among young adults rose by 90%, while their smoking rates fell by 63.8%. Interestingly, young adult vaping rates have also started to decline, dropping 23.5% from 20.9% in 2022 to 18.9% in 2023.

In some states, such as Utah and New York, young adult smoking rates are exceptionally low, at 2.6% and 3.4%, respectively. Even Oklahoma, which has the highest young adult smoking rate at 9.1%, is still significantly lower than the national adult average of 12.1%.

These trends extend to youth smoking and vaping statistics. According to the CDC’s National Youth Tobacco Survey, only 1.6% of U.S. middle and high school students reported current cigarette use in 2023. Youth vaping has also declined significantly, with only 5.9% of U.S. youth vaping this year — a 70.5% drop from 2019, when 20% were vaping. In just five years, America went from one in five youth using e-cigarettes to one in 20.

Despite these positive trends, many tobacco control advocates continue to push for strict policies and high taxes, while the U.S. Food and Drug Administration has been slow to process authorizations for newer tobacco harm-reduction products. This has contributed to public misunderstandings about the relative risks of these products compared to traditional cigarettes.

Numerous organizations, including the American Lung Association, Campaign for Tobacco-Free Kids, and the Truth Initiative, recognize the significant declines in youth vaping but remain concerned about the frequency of use among current users, particularly criticizing flavored tobacco and vapor products.

The ALA describes vaping as “a serious public health concern,” while CTFK emphasizes that youth e-cigarette use “remains a serious public health problem” and calls for an end to this “crisis” by urging federal agencies like the FDA and the U.S. Department of Justice to intensify their efforts to eliminate all illegal e-cigarettes from the market. Similarly, the Truth Initiative asserts that “youth nicotine addiction remains a serious public health concern.”

All these groups criticize flavored products, despite adults using these flavors in innovative tobacco harm-reduction products to remain smoke-free. These groups also focus their efforts on newer oral nicotine pouches, even though less than 2% of youth report using such products.

These groups are not alone. The inaction and sporadic enforcement by federal agencies have contributed to widespread misperceptions about products that are less harmful than traditional cigarettes.

Since 2015, the FDA has issued only 56 marketing orders for newer tobacco products introduced in the United States after February 2007. Despite authorizing more than 16,000 other tobacco products since 2012, the FDA has approved marketing for only 34 e-cigarette products. In contrast, in 2023, the agency issued more than 660 orders for combustible cigarettes, despite declining smoking rates among American adults. This disparity likely contributes to public confusion about the relative health benefits of e-cigarettes.

Policymakers and tobacco control groups should recognize and celebrate the historic reductions in cigarette use among both adults and youth. This is a significant public health achievement that may be driven by the availability of tobacco harm-reduction products, such as e-cigarettes and oral nicotine pouches.

Instead of resisting these market trends and products that have been associated with significant declines in smoking rates, these groups should advocate enhanced access to these alternatives to help end the use of combustible cigarettes once and for all.

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